A great opportunity to rebrand this local established sandwich shop in Swindon with their move to bigger and better premises in the heart of the town regeneration.
Fillerz provide no nonsense thick, filling and great tasting sandwiches. We wanted to convey this in their brand without over complicating things so that the food talks for itself.
Working closely with the client we formed three phrases that encapture their core values and what they offer their customers. This formed the basis for their rejuvenated identity throughout internal & external signage, promotional literature and online presence.
Since the reopening the business has been doing great with it’s new fresh professional look.